P19 advisory

See opportunity differently,
create profitable growth.

Partnering with entrepreneurs
and executives.

Providing customer-centric perspectives to inform management decisions on growth initiatives, product innovation, and capability development.

Our starting point is external,
our impact is internal.

Mapping value through three lenses, recognising that in an increasingly connected world the need to attract and keep customers hasn't changed. But the practical initiatives required to create, extract, and protect commercial value has.

Value creation
Prioritise go-to-market tactics, scaling, and product focus.

Value extraction
Deliver incremental gains through new capabilities in people and systems.

Value protection
Reach the right audience; increase lifetime engagement.

Urban life fractures thought.

Multimedia shards identity.

Conversation shapes reality.

Consistency builds trust.

The customer experience you provide contributes to an increasing component of brand value. It must be accessible, personalised, and ubiquitous. It is no longer a case of finding and converting a citizen, consumer, or commercial decision making unit once. We must provide fair value exchange regularly.

Contact

p19@p19.com